Superpower is now $199.

From day one, our mission has been simple: build a better model for health — and make it accessible to everyone. That future starts now.… But where did it all begin?

August 19, 2025
Author
Superpower Team
Reviewed by
Julija Rabcuka
PhD Candidate at Oxford University
Creative
Jarvis Wang

Superpower is Now $199

From day one, our mission has been simple: build a better model for health — and make it accessible to everyone.

That future starts now.

… But where did it all begin?

Our Origin Story

Superpower started with three people united by one belief: health is your greatest superpower — and it belongs in your hands.

Unfortunately, that wasn’t their experience.

Jacob: Four years ago, Jacob was in a hospital bed recovering from surgery. He unnecessarily lost three months of his life and half of his colon.

Max: For a decade, Max was misdiagnosed. He saw over a dozen doctors with no answers, other than being told he’d need to medicate for life.

Kevin: At 14, Kevin’s best friend died from a brain tumor. He was pulled from school after weeks of headaches. By the time doctors listened to him and scheduled an MRI, it was too late.

Health is Broken

These aren't lone stories. They're symptoms of a health system that’s broken.

A system that fails to protect our health.

In the U.S.:

  • Lifespan is going backwards for the first time in a century.¹
  • Ultra‑processed foods now make up 73% of the food supply.²
  • Toxic “forever” chemicals are present in nearly 98% of Americans.³
  • 88% of people are metabolically unhealthy.⁴
  • 6 in 10 adults have at least one chronic disease.⁵
  • Over 40% of adults struggle with depression and anxiety.⁶

A system with flawed incentives.

  • Healthcare is a $4.9 trillion industry — over 90% of that spend comes from managing chronic conditions, many of which are preventable.⁵
  • The average American takes 4+ prescription drugs, usually to manage symptoms rather than address root causes.⁸
  • Roughly 70% of the 300,000 food products available in grocery stores are ultra‑processed.²
  • Cutting-edge care is reserved for the top 1% who can afford advanced treatments and preventative care outside of insurance coverage.

A system that’s reactive — and slow to respond.

  • Most diseases show early warning signs years in advance, but we don’t test or intervene until symptoms become severe.
  • Electronic health records offer us more information than ever — but patient data isn’t centralized and most physicians lack training on how to interpret genomics, wearables, or biomarkers.
  • On average, it takes 17 years for new science to move from the lab to the doctors and hospitals responsible for our care.

With hundreds of millions of lives are at risk, we refuse to accept this status quo. Health deserves more. So we got to work. Not just to fix what’s broken, but to build something better.

Democratizing Healthcare

Our vision is a future where everyone has complete control of their health.

To get there, we partnered dozens of the world’s top concierge physicians to reverse engineer their models of care — the kind where doctors spend hours with you, test your whole body, and give you clear, actionable reports of your health.

Then, we assembled a best-in-class team of scientists, medical minds, technologists, and storytellers to build our version, using technology to make it accessible to all.

The result?

Superpower

An all-in-one health platform like never before: your comprehensive, life-long, and personalized health partner.

What’s Included

  • 100+ comprehensive lab tests, ever year
  • Personalized health scores and biological age benchmarks
  • All your health data in one place
  • A personalized plan that evolves with you
  • A concierge-level medical team in your pocket
  • Access to a marketplace of the trusted products and services, at insider prices

Your Health is Everything — You Deserve a System That Acts Like It

Your health is too important to outsource to a broken system.

With Superpower, you have the tools, the data, and insight to finally understand your body and take control.

The greatest Superpower isn’t wealth, status, or luck.
It’s your health. And now, it’s in your hands.

Get Started

References

  1. Centers for Disease Control and Prevention, National Center for Health Statistics. (2022). U.S. life expectancy decreased for the second consecutive year, reaching its lowest in nearly two decades. U.S. Department of Health and Human Services. https://www.cdc.gov/nchs/pressroom/nchs_press_releases/2022/20220831.htm
  2. Northeastern University Network Science Institute. (2022). Database indicates U.S. food supply is 73 percent ultra-processed. Food Tank. https://foodtank.com/news/2022/11/database-indicates-u-s-food-supply-is-73-percent-ultra-processed
  3. Environmental Working Group. (2020). PFAS chemicals in nearly all Americans’ blood. Environmental Working Group. https://www.ewg.org/pfaschemicalsinthebody
  4. UNC Gillings School of Global Public Health. (2018). Only 12 percent of American adults are metabolically healthy, Carolina study finds. University of North Carolina at Chapel Hill. https://www.unc.edu/posts/2018/11/28/only-12-percent-of-american-adults-are-metabolically-healthy-carolina-study-finds
  5. Centers for Disease Control and Prevention. (2024). About chronic diseases. U.S. Department of Health and Human Services. https://www.cdc.gov/chronic-disease/about/index.html
  6. National Institute of Mental Health. (2022). Major depression. U.S. Department of Health and Human Services. https://www.nimh.nih.gov/health/statistics/major-depression
  7. Centers for Medicare & Medicaid Services. (2024). National health expenditure data: Historical and projections. U.S. Department of Health and Human Services. https://www.cms.gov/Research-Statistics-Data-and-Systems/Statistics-Trends-and-Reports/NationalHealthExpendData
  8. CivicScience. (2025). Trend to watch: The percentage of Americans taking four or more prescription medications daily continues to rise. CivicScience. https://civicscience.com/trend-to-watch-the-percentage-of-americans-taking-four-or-more-prescription-medications-daily-continues-to-rise/

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