Superpower vs InsideTracker

What is Superpower, and what is InsideTracker?

Think of Superpower as an all-in-one health platform, built to be a home for health. One annual membership brings together biomarker testing, a personalized action plan, AI health coaching, and wearable data tracking. Members also get a marketplace of supplements and add-on tests, with prescriptions available when clinically appropriate, priced separately.

InsideTracker is a blood testing and health data platform. Its homepage leads with "Track everything" and promises "a personalized plan based on all your body's data." In its own words, it is "a personalized nutrition model," scoring ten healthspan categories from your blood work and turning them into nutrition, supplement, exercise, and lifestyle recommendations.

Both start from a lab blood draw and end in a written plan. They diverge on how much each draw measures, how often the price lets you retest, and what happens once the plan lands.

What does Superpower include?

The $349 annual membership comes with a personalized action plan, AI + care team support, and 150+ lab tests across two draws. It also connects to your wearables and medical records, and members can shop a private marketplace for add-on tests and supplements.

The simple path runs from signup to follow-up:

1. Join Superpower with the $349 annual membership.
2. Connect your wearables and upload medical records and past lab results, along with AI chats you have saved.
3. Schedule your initial blood draw at a partner lab, or pay $119 extra for a home visit.
4. Results reach your dashboard within 10 days.
5. Read through your first Superpower Protocol, with guidance on lifestyle changes, supplements, and beyond.
6. Send questions to AI + care team support as they arise.
7. A follow-up draw, built into your membership later in the year, retests around 60 key trackable markers.

Your metrics also feed a digital twin on the dashboard, a 3D model of you. Medical records, wearable data, earlier lab results, and AI chats you upload begin generating insights before your first draw is even processed.

Two scores come with every membership. Your Superpower Score shows how near you are to optimal levels, while your biological age sums up your whole body in one number. A follow-up draw can nudge either score up or down, and that movement shows what is changing.

Acting on the results happens in the same place. The members-only marketplace carries add-on panels and scans, supplements at up to 20% off, and prescriptions available when clinically appropriate, priced separately.

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What does InsideTracker include?

A new InsideTracker membership with one Ultimate blood test costs $489 and includes the Ultimate test covering up to 54 biomarkers, ten healthspan category scores, a customizable Action Plan, and Terra, its AI health guide. The membership renews at $149 a year, and each further Ultimate test costs $340 at the member price.

InsideTracker publishes a five-step process:

1. Join InsideTracker — Join with Ultimate and a membership, then have your blood drawn in a lab or at home.
2. Tell us about you — Complete a detailed health profile covering your nutrition, supplement, exercise, and lifestyle habits.
3. Review analysis — Discover your optimal and suboptimal scores and markers, review your personalized habit changes, and build your plan.
4. Take action — Put the new habits in place, stay accountable with ProTips and check-ins, and sync a wearable device.
5. Retest and refine — Retest after 3 to 6 months to further refine your health plan.

The membership also includes Nutrition DeepDive, a seven-day food and habit tracker, a weekly Healthspan Habit Report, and an online member community. Members can upload blood results from a doctor or other providers, and US members can upload DNA results from 23andMe or Ancestry.

What biomarkers do Superpower and InsideTracker measure in 2026?

The membership begins with an initial draw of about 90 markers, drawn from the 150+ lab tests across two draws. InsideTracker's Ultimate blood test covers up to 54 biomarkers on one draw. Its Ultimate Panel list names 47, two of them sex-specific, so each member's panel carries 46.

InsideTracker's list never marks its calculated markers, so we counted them ourselves. There are two, LDL cholesterol and transferrin saturation. Of Superpower's 87, 15 are urinalysis items that InsideTracker's list lacks. Setting urinalysis aside still leaves Superpower's initial draw ahead on count, 72 markers to InsideTracker's 46.

Both panels include ApoB, hs-CRP, HbA1c, insulin, and cortisol. Superpower's initial draw adds FSH, LH, total T4, and uric acid. InsideTracker's list adds vitamin B12, folate, magnesium, and creatine kinase.

Each company also sells add-ons. Superpower's marketplace carries:

• Scans and imaging — Prenuvo's whole-body MRI, DEXA bone density, DEXA body composition, heart calcium, and VO2 max.
• Brain health — Tau protein and amyloid plaque tests, plus ApoE genetic risk screening.
• Hormones and fertility — Egg reserve, sperm analysis, prostate screening, and active testosterone.
• Nutrition and toxins — Vitamin, mineral, methylation, and organic acids panels, plus testing for mycotoxins, heavy metals, and environmental toxins.
• Genome and gut — Whole genome sequencing and gut microbiome analysis, plus an organ age panel.

InsideTracker's add-ons cover:

• Healthspan Category Tests — Focused panels for one category, $99 to $149 each, members only.
• Hormones — Estradiol and progesterone, $89 added to a blood test.
• Biological age — InnerAge, $99 added to a blood test.
• DNA — An at-home cheek-swab DNA Kit, $249, covering up to 38 wellness traits, US only.

What are the official 2026 membership prices for Superpower and InsideTracker?

Superpower costs $349 a year. InsideTracker's membership with one Ultimate blood test costs $489 for new customers, including the annual platform fee.

InsideTracker also sells tests in bundles: membership with two Ultimate tests costs $761, and with four, $1,305. The membership renews at $149 a year, so a second year with one Ultimate test at the $340 member price comes to $489 again.

Neither price is completely flat. Superpower's at-home draw costs $119, and state fees put membership at $599 a year in New York and New Jersey. InsideTracker's mobile draw also costs $119, and it is required in New York, New Jersey, Rhode Island, Arizona, and Hawaii.

Neither membership covers add-on panels, tests, or scans, which are priced on top. Both memberships are HSA/FSA eligible, InsideTracker's through its partner Truemed.

How often do Superpower and InsideTracker test?

Superpower runs two draws a year inside its price, while InsideTracker sells each retest separately.

InsideTracker recommends testing every 3 to 6 months, or two to four times a year. Each follow-up Ultimate test costs $340 at the member price. Healthspan Category Tests let members retest one area of health from $99, and each stays valid for 24 months after purchase.

Superpower's initial draw sets a broad baseline across about 90 markers, and the built-in follow-up repeats around 60 of them later in the year, inside the same price. Add-on panels and scans sit in the marketplace for any time you want to dig into a narrower question.

Superpower vs InsideTracker: artificial intelligence and next steps

Both platforms run AI on your data: InsideTracker's Terra explains your results and guides your choices, while Superpower AI writes the action plan itself and coaches you against it.

Terra is, in InsideTracker's words, "an AI health guide that simulates conversation with experts in nutrition, exercise physiology, preventive health, and biology." It reads your recent blood report, health profile, and Healthspan Category data. Every recommendation has passed a review by the InsideTracker science team.

Superpower AI assembles the plan itself. Your protocol is written and revised against your lab results, medications, medical history, wearable data, and whatever context you add. Between draws, AI + care team support is there to answer your questions on demand.

Where are Superpower and InsideTracker tests available?

Superpower operates in 41 states and Washington, D.C. Draws happen at 2,000+ partner lab locations, and most regions offer a home option too. Superpower is not live yet in Alaska, Arkansas, Hawaii, Louisiana, Mississippi, North Dakota, Rhode Island, South Dakota, or Wyoming.

InsideTracker offers all of its blood tests across the US and in Canada, at partner labs or by mobile draw. Members in New York, New Jersey, Rhode Island, Arizona, and Hawaii must choose the mobile draw, or test at a partner lab in another state. Canadian members use the mobile draw too, and the Ultimate panel's insulin test is US only. Elsewhere, the membership works with uploaded results.

Get 150+ lab tests, in-lab or at home

One membership, two built-in draws. Get a full picture of your health and the action plan you need to improve it.

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Get 150+ lab tests, in-lab or at home

One membership, two built-in draws. Get a full picture of your health and the action plan you need to improve it.

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Comparing member marketplaces

Members shop a marketplace of add-on tests and supplements, with supplements at up to 20% off, plus prescriptions available when clinically appropriate, priced separately.

InsideTracker's Action Plan recommends foods, supplements, and lifestyle changes, but InsideTracker is not a supplement manufacturer or brand, and there is no member-priced storefront. It does not prescribe medication. Buying what the plan recommends happens somewhere else.

Who is Superpower best for, and who is InsideTracker best for?

Superpower is best for:

• Anyone who wants an all-in-one health platform, not just biomarker testing.
• Anyone who wants a broad baseline of about 90 markers, with a follow-up draw already included.
• Anyone who wants personalized insights and AI-powered coaching drawn from all the metrics they track.
• Anyone who wants supplements inside the membership, with prescriptions available when clinically appropriate, priced separately.

InsideTracker is best for:

• People focused on nutrition, fitness, and performance who want habit recommendations tied to their blood work.
• People who want to retest one area of health at a time with Healthspan Category Tests.
• People who already have DNA results from 23andMe or Ancestry to upload.
• People living in Canada, or in states where Superpower is not live yet.

InsideTracker vs Superpower: the bottom line

Each company hands you real data. InsideTracker's healthspan scores, Terra, and science-reviewed recommendations turn a blood test into a clear set of habits, and its Category Tests make focused retesting simple. But each retest is another purchase, and buying supplements or filling prescriptions happens somewhere else. At $489 for its membership and one Ultimate blood test, to Superpower's $349, InsideTracker is the more expensive of the two.

Superpower closes that loop inside one $349 membership. Its AI reads your wearable data, medical records, and 150+ lab tests across two draws, builds a protocol from them, and keeps coaching you between draws. Any supplements the protocol recommends are stocked at member pricing in the marketplace. Prescriptions are available when clinically appropriate, priced separately. Superpower says 93% of members found their action plan more useful, even life-changing, than a yearly checkup.

Blood work is where a health plan starts, not where it ends. Build your home for health with Superpower today.